Tippingpoint Labs developed a value proposition, positioning and messaging pillars to set our client apart. We embarked on this project quickly, immersed ourselves with the stakeholders and research, and delivered a marketing strategy within 5 weeks.
Event sponsorship is a key component to Boston magazine’s revenue model. To pitch brands that are interested in partnering with the media company, a fast-paced, high quality, video was created to help bring these sponsorship opportunities to life. Boston magazine reached out to Tippingpoint Labs to help create an energetic and impactful piece that serves as an introduction to the brand and its offerings. We produced the video and created graphics to further cement the message.
The American Foundation for Suicide Prevention has done remarkable work studying patterns, brain function, and tools to prevent those in need from committing suicide. We needed to determine how to balance the emotional story of a single survivor with dense and rich research points. What we generated is a 4-minute video that shares a story of hope – not just for one man, but for anyone struggling.
Web agency, Boston Interactive knew that their new website design for S2 Security could use a visually powerful homepage video. We embarked on a messaging exercise and then quickly filmed over one production day at the S2 headquarters in MA. The outcome met the expectations of both Boston Interactive and S2 Security.
Vinfen was hiring hundreds of people in a short amount of time and needed to create videos that would be compelling and effective for possible recruits. The project consisted of 5 videos total, produced with two production days and spanning 6 weeks from start to finish.
When Horizon Beverage, one of the largest liquor distributors in the Northeast, wanted to connect with its customers and end users, it created a video series to tell the stories of the distillers and brewers in its portfolio.
When BOSTON magazine wanted to raise awareness and increase attendance to their premiere event, Best Fest, they decided to use video as the cornerstone of their promotional plan.
With a plan and wire-frames in place, R Murphy Knives was able to give their existing site a facelift without starting from scratch.
When Polyscience wanted to reaffirm their position as the market leader in commercial Sous Video products, they created a campaign that included publishing their own cookbook of sous vide recipes and producing their own documentary chronicling the history of Sous Vide cooking.
The Brookline Community Mental Health Center fundraising event video created with Illustrator and animated in After Effects,